"THE DIRTY LOWDOWN"
The Importance of Book Reviews
A
few months back I did a show on Book Reviewers called “Say What!” Of which I
spoke about being reviewed and the sometimes-negative response of those who
critique our work. Well today, I want to spend some time on why Book Reviews
and reviewers are important and as well essential to obtaining more readers
based on this opinion.
I’ve
said on many other occasions that selling books is a very competitive business,
so is writing. Everyone wants to write the next best seller, a very admirable
thought but is it feasible?
Of
course it is, but it’s not solely based on your prowess as a writer but how well
the market, i.e.. the audience like and write about your stories. Don’t mistake
what I’m saying because great writing skills is always necessary. However, I believe
it is the genre you choose to write about that compels the audience to interact
with you through reviews most of the time.
Case
and point, I’ve recently discovered paranormal and science fiction stories that
I absolutely love. Not that I didn’t know they existed before, but romance was
my thing so I was dedicated to that only. When I say the market is on fire for
these types of stories, I am not exaggerating. Not only are they top sellers,
but the scores of reviews, some into the thousandths is mind-blowing.
Well
I decided to explore new horizons and stumbled upon some incredible books along
the way based on what other readers were saying about this popular genre of
fiction.
Thus
with my new found love of this style of writing, Inspired me to share my
discoveries with my audience as well, and potential new readers who are
undecided as to what really sparks their interest.
This
is where I started paying close attention to what other readers said about
their experiences.
If
this wasn’t clear before, reviews are the way to make that happen.
As
I eagerly anticipated the next story, my process was, initiate a search for
authors I was familiar with only. Now based on book reviews, I can chose from a
huge selection of potential authors, by reading the posts and paying attention
to how many stars are given to each review along with what is written about the
story.
In
the past, I, like so many other readers, would read a great book not thinking
that perhaps someone else outside of my world would actually like to know as
well read the books for themselves.
Not because I selfishly kept the
information to myself, but because I didn’t realize how important book reviews
were and are. There was a time before I started writing, I spent a great deal
of hours reading and I did pass these books on to others, especially my sister.
After she and I read the books, we’d discuss and share our opinions on the
story, the highs and lows, and that’s as far as it went.
However,
I found what others had to say interesting as well very helpful.
Just
recently, I learned how important it is to not keep such information in my
general circle of family and friends, but complete a review process of each
book I read. Everyone knows what they like and have their own opinions, but I
wanted to share my thoughts too on the subject.
Let
me just add, I don’t always adhere to this process of selecting books, I also
read the synopsis and blurbs associated with the story before forming any
opinions and making my selection.
I
particularly love the reading apps that are so prevalent now that allow you to
express your thoughts, as if you are a major book reviewer with a headline and
star rating system. This is such a useful feature for the author and buyer.
It
is ingenious and it not only helps others to find great books, but also boost
sales for authors.
This
is a great avenue for the discovery of new authors. Still with all of these
helpful tools available, some readers still refuse to leave comments and if so,
very grudgingly, whereas others seemed enthused about what they are reading and
passing this information on.
Now
I am mindful that not everyone can or will adapt to the notion that they can impact
the lives of both authors and readers just by performing the simple task of
leaving a review.
Perhaps they view it as a waste of time or
just don’t care. I perceive not.
I
love reading and especially great stories, but most of all sharing them. Now I
must confess, though motivated to read, at one time was slow to share. Not because
I didn’t want to, but because technology wasn’t always so user friendly.
Word
of mouth was all I had, and is still the best way to advertise in some cases.
But I did try to spread the word around to those people who liked to read the
same as I do.
Now,
technology has become the writer as well the reader’s best friend. This is a
great partnership that I suggest everyone invest in.
We
all know reading is fundamental, but so is linking book reviews to potential
buyers.
The
book market is a booming business within itself, and with so many authors out
there, it is useful to link customers to prospective talent.
Moving
forward, every book I read, I try to give a positive response, whether if I
liked the story or not. Now I’m not one for bashing people, keep in mind I am
an author and I depend on book readers to give complimentary reviews to my work
also. So it is in my best interest to treat others as I would myself.
Because
I understand, that it is not always based on how the story was written, but one’s
perception of how they wanted the story to go.
I
respect all reviewers’ opinions, but I reserve the right to discover for myself
if I am a fan or not. I wouldn’t expect any less from anyone else.
Would you buy a car without test driving it
first, or sampling a new product without educating yourself? No, you would do
the most logical thing and look for others who have gone before you.
If
you’re like me you stick to what you know. Often what others think might be
based on, popular opinion and you shouldn’t trust that either.
Honesty
is still the best policy even when related to books. I’m not one for hyping an
author based on popularity. I try to be fair whether it’s a well-known author
or someone emerging through the sea of first time writers.
It
is crucial to be fair, and score the rating based on these methods: writing,
clarity, editing, character development, plot, and story-line.
Sometimes
I cringe and even laugh at reviews because some are just humorous. The majority
of most reviewers are “wanna be writers” and believe they know everything
there is about the art.
Nevertheless,
I respect the knowledge of those who are dedicated readers and spend countless
hours reading, therefore qualified to give their opinions.
You
can tell the ones who have the technique down. Their reviews are spot on,
honest and less critical than someone who is just out to ruin an author’s
reputation, for the simple reason they have nothing better to do with their
time.
Regardless,
even if this is true, we as writers are super sensitive about our work. Yes, we
want to know what people are saying, at the same time we must be willing to acknowledge
the responsibility of handling negative feedback when it occurs even though you
might not like it.
The
fact remains some reviewers are brutally honest. As a writer, you must become
tough skinned if you are to survive the barbs often shot our way. As well
acceptable, to their truths even if you can’t handle it.
I
can’t stress how important it is that readers become reviewers because their opinions
do matter. A very necessary part and useful advertisement tool for any writer’s
career to have someone give the dirty lowdown, sometimes it is, but a necessary
truth.
Overall,
we need each other. Communication is key, on both accounts. The importance of
book reviews is very necessary, although some might disagree. As an author, I
want to be discussed, whether positively or negatively. The important thing is starting
a conversation. Book reviews and or reviewers are the best way to create dialog
between the writer and reader.
So
for all of the writers and readers out there, keep the exchange going and
remember, book reviews equal more potential readers and sales.
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